Industry Insights
Explore the latest industry insights and resources from the Simpluris team.
PRESS RELEASES
Simpluris Bolsters Sales Team with Two New Vice Presidents
Costa Mesa, California – Simpluris Inc., a leader in legal administration, announced today that class action experts Michael Forrest and Stephanie Saunders have joined as Vice Presidents of Business Development. Michael and Stephanie will foster client relationships and provide guidance throughout the settlement administration process.
INSIGHTS
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Insights August 3, 2023
Applying Lookalike Targeting to Digital Notice Campaigns for Consumer Class Action Settlements
Lookalike targeting uses machine learning to take a source audience and target new individuals that most closely resemble the source group. There are many characteristics a source group could share from behavior, demographics, and interests—lookalike targeting takes these all into account to build an additional, targeted audience for the notice ads.
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Insights July 5, 2022
Best Practices for Maximizing Mass Arbitration Outreach Results
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Insights May 9, 2022
Strategies for Effective Notice Planning
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Insights April 14, 2022
USPS Mailing Changes and the Impact on Class Action Administration
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